Odesa, Yevreis'ka St, 24

+380 48-787-42-82

+380 99-405-71-78

+380 63-453-12-34

+380 68-71-71-997

Hours: Monday–Friday, 10 a.m.–7 p.m. Saturday, 12 a.m.–3 p.m.


The label is a type of printing products with a trademark, logo, product name and other information giving a general idea of ​​the product. Labels are made of paper, self-adhesive paper, plastic, vinyl stickers, polypropylene, polyethylene and cardboard. Labels are the main selling element, most people who do not have a firm preference in the manufacturer’s firm make a choice of goods according to the label they like. The most common types of labels in advertising are: thermal labels, thermal transfer labels, labels for scales, bottle labels, weight labels, bread label, sausage label, self-adhesive label, cosmetic label and label for household chemicals. In this article you will learn more about the types of labels, printing technologies, materials of manufacture, about the features of production and the importance of label design.

Printing of labels begins with the choice of their production technology. At the moment, the following printing technologies are widespread:

- digital printing, for printing paper or self-adhesive labels of not large print runs, but full-color printing;

- flexographic printing of labels, the most profitable printing technology, which provides high quality color reproduction, which allows printing on various materials (paper, cardboard, plastic, film, polypropylene, polyethylene and many others). Its great advantage is low production cost, but there is also a disadvantage - it requires a large circulation due to the complexity of the manufacture of printing forms and press preparation for printing.

- thermal transfer printing of labels, allows you to print small runs at a low cost of printing, but you can only print in 1 or 2 colors using coloring ribbons - thermal ribbon printing. Used when printing labels for scales, for labeling goods with changing bar code data.

Types of labels:

Thermal label is printed on two types of self-adhesive paper: thermal TOP (Direct Thermal Top Coated Labels) and thermal ECO. It is used for marking goods in stores. Normally there is a bar code, data on expiration dates, release date and product name on it. Thermal TOP paper has a protective layer that allows it to mark long-term storage products, to use it at frequent repacking and at low temperatures. Thermal ECO paper does not have a protective layer and is used for fast storage goods and also has an advantage in price. Both types of thermal labels are printed in black and white.

Thermal transfer label is printed on matte, glossy and semi-glossy paper, on white or transparent polypropylene. Printing is possible in 1 and 2 colors, depending on coloring ribbon, which can be: black, red, dark blue, sky blue, dark blue, green, brown, orange, purple, gold and silver. Unlike a thermal label, it has a more reliable and stable print quality, which makes it possible to mark long-term storage goods, but the main difference is the possibility of color printing.

Bottle labels have become widespread with the development of private liquor companies and companies for the production of juices and mineral waters. Bottle labels are printed on elite matte papers, uncoated with cellulose or molded coated papers, various types of designer papers. Considering that printed labels must be resistant to pasteurization, filling and cooling they are glued with a special glue, removed only with alkali, and resistant to other aggressive environments. They are printed in two types: front side and rear label. Their production is possible with a roll with a laminated under layer for automatic or manual gluing. Bottle labels are often printed using flexographic printing technology.

Label for cosmetics is most often made on polypropylene film or on paper. Transparent polypropylene film allows to be bent around the contours of the package easily, does not leave bubbles when gluing, is resistant to chemical, mechanical and thermal damage, withstands long-term storage and transportation. Cosmetic label is also made of paper, self-adhesive, foil, self-adhesive film of pearl, gold, bronze, purple and other colors. They have another important nuance - design. Consumers of cosmetics are often women, and they pay great attention to the appearance of products and label design for cosmetics plays a big role in their primary choice.

Bread label is a very popular type of labels. Bakery products have a very short shelf life, due to this the need to print them every day is equally high. They are printed either using the full-color flexographic printing method and large print runs, or using the thermal transfer method in 1 or 2 colors for small print runs. You can also order a large offset circulation, or flexo printing blanks, which will have color printed the logo, state standard specifications, product name and place for variable information for self-printing directly on the production. You can order the printing of bread labels from us, taking into account the fact that we will select the best printing method for your products, as well as we will take into account the standards when packing food products.

Sausage label has significant differences from most other types. The process of production and packaging of sausage and meat involves very low temperatures, as well as frost and condensate. Therefore, the label for sausage and meat should be resistant to moisture, and the glue should be reinforced and free of toxic substances. Another important feature is the uneven surface of the sausage, so the label must exactly repeat the texture of the sausage itself. Production material can be: self-adhesive film, paper, paper with metallized foil. Printing of the labels is recommended by means of flexographic printing, but you can make thermal labels on paper with a protective layer Thermal TOP. Labels for fish, meat and sausage usually consist of two parts: the brand label with the logo, the name of the company decorated in the corporate style, as well as the information label that carries information about the expiration date, state standard specifications and product content.

Label for household chemicals also has significant differences in the production process from most other types. Household chemicals consist of many types: industrial chemicals, automotive chemicals, detergents - they all have different properties. Some are used at home and stored in the bathroom, others are solvents and have other active chemical properties, others have uneven surfaces, so it is very important to choose the right adhesive for making labels for household chemicals. They must be flexible, resilient, resistant to chemicals, to the effects of water and oils, and have high adhesion to adhere to uneven surfaces. You can order labels for household chemicals of any complexity from us.

Making labels is a multi-variable process. After clarifying the purpose of the label, you need to select the material of manufacture. They can be printed on special papers for Thermal ECO and Thermal TOP labels, on semi-gloss and matte papers for thermal transfer printing, special textured and designer papers, ordinary coated glossy and matte papers, transparent and milky polypropylene, on transparent and milky films, self-adhesive papers and films on metallized papers with foil and many other types of materials. In addition to the choice of material manufacturing labels still need to choose glue. Glue may have different properties for use when printing labels for different purposes. Also in the manufacture of labels you need to consider that figure die cutting is necessary, which gives the desired shape of the labels.

An important element in the production process of labels is their design. Label design can be a decisive element in a choice between your or another product. A modern, attractive and unobtrusive design, with well-placed accents on the main and secondary elements will be able to sell your goods as a first-class live seller.

For advice on printing, counting the cost of manufacturing or ordering labels, call our managers, and they will be happy to help you.


Prices(обновлено: 04-09-2019 )

Labels price:   


The price of labels depends on:

  • Material (polypropylene, paper, sticker, vinyl);
  • Circulation (100, 1000, 100000 pieces);
  • Printing (full color or 1, 2, 3, 4 colors);
  • Technologies (digital, offset, flex printing, widescreen). 

To calculate the cost of labels, contact our managers, it is desirable to send a layout.

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